Blink The Power of Thinking Without Thinking

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Info  PR: n/a  I: 143  L: 0  LD: 124  I: 0 Rank: 1047474  Age: no matches  I: 0  whois source Robo: yes Sitemap: yes  Rank: 10240965  Price: 6 Density
 

Amazon Description:

"Best-selling author Gladwell (The Tipping Point) has a dazzling ability to find commonality in disparate fields of study. As he displays again in this entertaining and illuminating look at how we make snap judgments—about people’s intentions, the authenticity of a work of art, even military strategy—he can parse for general readers the intricacies of fascinating but little-known fields like professional food tasting (why does Coke taste different from Pepsi?). Gladwell’s conclusion, after studying how people make instant decisions in a wide range of fields from psychology to police work, is that we can make better instant judgments by training our mind and senses to focus on the most relevant facts—and that less input (as long as it’s the right input) is better than more. Perhaps the most stunning example he gives of this counterintuitive truth is the most expensive war game ever conducted by the Pentagon, in which a wily marine officer, playing "a rogue military commander" in the Persian Gulf and unencumbered by hierarchy, bureaucracy and too much technology, humiliated American forces whose chiefs were bogged down in matrixes, systems for decision making and information overload."

Amazon Review:

"By Professor Donald Mitchell "Jesus Makes Me a P… (Thanks for Providing My Reviews over 94,000 Helpful Votes Globally) – See all my reviews
(#1 REVIEWER) This review is from: Blink: The Power of Thinking Without Thinking (Paperback)
Like The Tipping Point, Blink has a very simple point which it elaborates from a variety of perspectives. In this case, the point is that our subconscious mind can integrate small, subtle clues to very quickly make great decisions . . . as long as we have been trained to know what clues to focus on."

By Zadius Sky (USA) – See all my reviews
(TOP 500 REVIEWER)
This review is from: Blink: The Power of Thinking Without Thinking (Paperback)
With roughly 260 pages and seven chapters (including the conclusion), "Blink" is a well-written and insightful book on the subject of accurate "snap judgment" or two-second of "looking." This book gives us, the reader, a great deal of information about our "moment" to see things accurately, either in quick reaction, warnings, reading strangers, as it is very much like "gut" feelings or first impressions.

By Grover Vee "Groovyvee" (Canada) – See all my reviews
This review is from: Blink: The Power of Thinking Without Thinking (Paperback)
Perhaps I was expecting too much after the rave reviews but I was left hoping to have had a better conclusion or wrap-up to all the interesting information that Gladwell presented.

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Twitter Weekly Updates for 2010-04-18

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Whom Do You Trust?

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 j0431560 The world of solopreneurs and small business owners has changed profoundly in the past few years. The internet and social networking allows us access to connect quickly with suppliers, joint venture partners, potential clients and a wide variety of services for every aspect of our business and regular lives.

Business is being done on the strength of a tweet, so whom do you trust?  At last week’s F5 Expo in Vancouver, Malcolm Gladwell provocatively introduced this question in his keynote address, discussing the concept of ‘weak ties’ at which the Internet excells, and ‘strong ties’ which take work and consistency over time to achieve.

Mr. Gladwell is not alone in raising this issue.  It crossed my screen again this week when @JaniceTomich posted a tweet about @hrbartender’s blog post Trust is not Blind Faith.

Take the time to consider this yourself. Have you ever ordered a product because of a slick sales page?…a Facebook event?…a webinar?…someone you connect with at a Meetup?

Malcolm Gladwell offered these 3 criteria for committed long-term relationships: strong ties, trust, and an institution in which to have faith.  On the internet, the tools you use to start a relationship can also be used to establish trust.

Those very tools that we use to connect so quickly have solid applications when gathering business intelligence.   Use them wisely.  You can verify your sources and resources like this:

  • Set Google Alerts for the company and the management team
  • Check the About page on their blog and website
  • follow them on twitter then look at who they’re following. Follow ten or fifteen of these people at random
  • friend them on Facebook. What groups do they belong to? Who are their friends?
  • connect with them on Linkedin. Who do you have in common? Check out their resume.

For the little amount of time it takes to set up these channels, you can do some due diligence.  Please remember one thing: these are companies/programs/tools.  Are they also institutions in which to place your faith?  Only time will tell.

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Twitter Weekly Updates for 2010-04-11

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Interviews with Visionaries – Randy Purcell, Best Price Express

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One thing I know to be true is this: when something is your genius, it ought to be your job! Randy Purcell is a great example of just that.

While pursuing his first career (in Real Estate), he saw a way to improve the advertising model in his industry at that time. That led to the creation of an online program which numbered 100,000 subscriber-agents when he was made an offer he couldn’t refuse.

Having successfully administered that transition, he explored other pursuits, until the automobile industry – specifically, the sales component – caught his attention. He is back in ‘the groove’ where he thrives, having created a new approach which gives ordinary people an effective way to negotiate without any stress.

He shares his story, and the road to Best Price Express. Don’t buy your next new car until you listen to this!

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Who owns your URL?

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                       j0435725

Think about it for a moment .  How important is your domain name to your business, or to your personal brand?  How much time and effort has gone into establishing it’s rank online, and how much money does that investment represent to your company and to you?  What is the single address you use most often every day?

Now, ask yourself this.  Just how many domain names do you own, and when do they come up for renewal?

To a professional “Domainer” (someone who invests in domain names on a large scale – either to hold as an investment for future re-sale or to develop like any other piece of real estate), that answer would be clear.  They would have a complete list of their “properties” and would also know exactly where their titles were registered and when they would need to be renewed.

To a casual or ‘incidental’ domain owner (like most of us, someone who owns their company name and maybe a couple of ‘idea domains’ on the back burner, so to speak), renewal happens when the Domain Registry kindly reminds us to pay them again, if we have not set up ‘auto-renew’.

I have fallen into the latter category, but I am about to change my ways! Here’s why. Just this week, a friend of mine narrowly avoided a nasty surprise.  They owned – or so they thought – their company’s domain name.  In fact, they had owned it for a few years.  It was set up to ‘auto-renew’, so everything was safe, right?  WRONG!

That lovely little ‘auto-renew’ didn’t happen this time. My friend’s credit card had been used as the payment-on-record for their URL.  That same credit card had recently been compromised and the number changed as a security precaution by their bank.  That’s how we want our banks to protect us, right?  You’d think so!

In this case, however, that simple step for security’s sake nearly cost them a name on which their business – all their advertising, recognition, brand awareness – was based.  Fortunately, out of a casual conversation, they happened to look up their name on www.whois.com .  Imagine their surprise when they found that their domain had – recently, whew! – missed being renewed.

They were lucky!  There is a grace period to protect us all if that situation occurs.  However, it’s not a place where any of us want to be.  MORAL of this story: DON’T LET THIS HAPPEN TO YOU! (Have you heard the FourSquare story?)

Check your domains, make a list, set up a renewal reminder for yourself.

Who owns your URL? Make sure that answer is always “YOU”!

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Twitter Weekly Updates for 2010-04-04 @bsainsbury

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Sociable!: How Social Media is Turning Sales and Marketing Upside Down

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Amazon Product Description

"Social Media is turning sales and marketing upside-down, are you ready to profit from this global shift? It’s not who you know but who knows you in today’s hyper-connected marketplace. Understanding the role social media and social networking play in this new dynamic, is paramount to our future success as sales professionals, marketers, and corporations. Inside you will learn: • The new rules of engagement in sales and marketing • How anyone can become a global brand in their niche using social media • Strategies and tips on influencing online "Thought Leaders" • The top social media and networking tools for today and beyond • How to effectively implement and rollout social media in your organization"

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From Social Media to Business Decisions – Is that a big leap?

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j0440430 This is a hot topic, in every conversation we have lately.  Business owners are already overwhelmed and the mere thought of having to learn a new language – because what we call Twitter, to them seems like Greek – is causing them to freeze,if not to bail.

The reality is, however, that Social Media has already migrated to Social Marketing, where the idea of your presence online is now recognized as your Social Authority.  What can you do?

Let me introduce you to my friend, LARA. Now, I really do know someone with that name. In fact, she happens to be an exciting financial planner, and she is exciting because she uses creative thinking to give creative advice.  This could have come from her, it didn’t but it could have.  Instead, I learned this from the generous folks at Attensity and Lithium who are leaders in Social CRM.

Here’s LARA:        Listen, Analyse, Relate, Act

This method is developed to help enterprises more effectively manage and interact with their customers.  It works in person, and it works like gold online, too.  In practice, it will help you take information gleaned from Social Media and use it to make sound business decisions. 

There really is something in this for you.  Ask LARA; I’m sure she’ll agree, too.

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Twitter Weekly Updates for 2010-03-28

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